レビュー
'This volume is an important and thoughtful contribution toward understanding the roots, evolution and current extent of the competitive advantages that help emerging market multinationals to become global players in the world FDI market.' Karl P. Sauvant, Vale Columbia Center on Sustainable International Investment, Columbia Law School
'Emerging market multinationals (MNEs) are seizing with gusto the opportunities of globalization and of the global economic crisis. They spread their wings, deploy their ownership advantages, acquire the assets they lack, such as brands, patents and distribution channels, and take market share from multinationals headquartered in developed economies. The Competitive Advantage of Emerging Market Multinationals analyses the processes that are driving the fast accumulation of global capabilities and networks by BRIC-based MNEs. The reassessment of the explanatory power of existing theories of international business will be of great value to scholars and students; managers and policy makers will also find useful insights that can hopefully lead to better decision-making for all interested stakeholders.' Andrea Goldstein, OECD
'The Competitive Advantage of Emerging Market Multinationals investigates how firms based in Brazil, Russia, India and China are developing new products and processes, configuring their international value chains, and acquiring and exploiting capabilities through mergers and acquisitions. One exciting feature of this book is the parallel treatment of the strategies used by Brazilian, Russian, Indian and Chinese firms in these three areas. This book is a must-read for anyone eager to understand the international expansion of firms based in these four countries.' Jean-François Hennart, Center for Research in Economics and Business, Tilburg University, The Netherlands
著者について
Peter J. Williamson is Professor of International Management at the Judge Business School, University of Cambridge. He also consults on global strategy, M&A and Chinese business, and serves as non-executive director of several companies spanning financial services through to green energy.
Ravi Ramamurti is the CBA Distinguished Professor of International Business and Strategy and Director of the Center for Emerging Markets at Northeastern University, Boston. His previous publications include Emerging Multinationals in Emerging Markets (Cambridge University Press, 2009).
Afonso Fleury is a professor in the Production Engineering Department at the University of São Paulo. He is also a consultant to Brazilian public and private firms as well as subsidiaries of multinationals. His previous publications include Brazilian Multinationals (Cambridge University Press, 2011).
Maria Tereza Leme Fleury is Dean of the School of Business Administration at Fundacio Getulio Vargas in São Paulo. Her previous publications include Brazilian Multinationals (Cambridge University Press, 2011).
