Database Marketing: Analyzing and Managing Customers (International Series in Quantitative Marketing)

Database Marketing: Analyzing and Managing Customers (International Series in Quantitative Marketing)
「Database Marketing: Analyzing and Managing Custome...」をAmazonで購入する
amazon.co.jp 詳細ページへ

商品の紹介

Database marketing is at the crossroads of technology, business strategy, and customer relationship management. Enabled by sophisticated information and communication systems, today’s organizations have the capacity to analyze customer data to inform and enhance every facet of the enterprise?from b...

「Database Marketing: Analyzing and Managing Custome...」が好きな人は、こんな商品も購入しています